We Aim for the Perfect

We are experts in our business.
We have the human resources, technical knowledge and equipment that will enable us to do our job in the best way. We increase our competitiveness with globally accepted best practices and initiatives and set an example with our corporate practices. We make a difference with the way we do business.

We aim for high success and reach it.
We work result-oriented. We keep our goals high and keep our ultimate goal in mind while doing our job. We see the big picture, take responsibility, work with high motivation on the way to the end. We know the strategy and direction of our institution and take this into consideration in every decision and action we take.

We are innovative and creative.
We are curious, participatory and sharing. We follow the requirements of time and support new ideas and initiatives. We'il take time to think. We enjoy creating opportunities and solving problems. We constantly question our habits, we avoid assuming. We're not afraid to make mistakes, we learn from mistakes. We work tirelessly to make a difference.

We support continuous development.
We work with a learning and developing business culture. We differentiate and reward our employees who constantly develop and make visible contributions with high performance. We provide feedback for improvement and welcome criticism. Lean 6 sigma is our way of life.

Customer Satisfaction is Our Priority

We work for the success of our customer.
Customer is our main focus. We accept ourselves as Borusan ambassadors. We ensure customer loyalty through long-term and close relationships that create mutual value. Our customer relationships are built on flexibility, reliability, speed and solution partnership.

We create value for our customers with our quality products and services.
We offer the best quality products and services to our customers in every line of business, and always try to be one step ahead of the competition. We understand what critical customer demands and expectations are and design our products, services and, if necessary, the way we do business.

We listen to the customer's voice.
We anticipate changing customer requirements and try to produce solutions quickly with a proactive approach. Our priorities determine our priorities.

We Take Initiative and Responsibility

We exhibit effective individual leadership.
Regardless of the level of organization we work, we assume the leadership of the work we are responsible for, we adopt our business. We develop and motivate ourselves and our environment, and gather around common goals and objectives. We constantly initiate and manage the change by interrogating our work.

We take action to do our job.
We take well-calculated risks and turn them into opportunities. Instead of waiting for approval, we do what is necessary within the framework of our competence and expertise, and assume responsibility for the decisions we make. We make quick decisions and implement our decisions quickly.

We work as a team.
We recognize the contribution of each individual and function to the business and try to create maximum value from it. We treat each other with respect, value differences, encourage participation and create the basis for individual initiative and responsibility.

We establish efficient and lean organizations.
We do not tolerate jobs and bureaucracy that do not create added value. We work in the simplest possible organizational structures, in an open and efficient communication environment with integrated and efficient systems.

We are Trustworthy

We build open and honest relationships.
We conduct our relations with our employees, customers, suppliers, shareholders and other business partners on the basis of transparency, continuity, mutual trust and honesty.

We keep our promise.
Our words, actions, behavior and decisions are a coherent whole in itself. We do not make promises that we cannot fulfill, and we realize our promises and commitments. Each of us acts with the awareness of protecting and raising our reputation. All our customers who use our products or services feel confident that they will have no problems because they do business with Borusan.

We compete fairly.
In all our relationships, we act in accordance with ethical rules and laws, with the aim of fair, mutual benefit, good faith and understanding. We strive for the development and institutionalization of our sectors and business world.

We Contribute to Society

We support the cultural development of society.
Our primary aim is to raise the level of education and culture of the society in which we live. We feel responsible for the construction of a modern and progressive society that maintains its culture and values. With this sensitivity, we set an example for the society.

We encourage the participation of our employees in social responsibility projects.
We work with the awareness that we are responsible not only to ourselves but also to society. We act with this approach in our business and private lives and expect this from our environment. According to volunteer projects corresponding to the needs of the community.